Welcome to the week’s Pulse: updates affect what Google considers spam, what happens when you report it, and what agentic search looks like in practice. Here’s what matters for you and your work.

Websites that act like a super-chatty colleague who just won't shut up and let you go when a conversation should be over are among the most annoying things on the internet. Google is now doing ...

It's been a while since Google has come out with a new search spam policy and penalty to accompany it with and now we have a new one, "back button hijacking." Back button hijacking is something many ...

Websites that engage in “back button hijacking” might soon appear less prominently in Google Search results as part of a new spam policy. Back button hijacking occurs when a site prevents users from ...

Back button hijacking, a practice that interferes with normal web browser back button functioning, is now against Google Search’s guidelines. Sites that engage in back button hijacking will be subject ...

Google announced a new spam policy targeting sites that interfere with browser back button navigation. Back button hijacking is now an explicit violation under Google's malicious practices spam policy ...

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The search giant wants to dominate AI-powered shopping with a new protocol and buy now features on Gemini. The search giant wants to dominate AI-powered shopping with a new protocol and buy now ...

Google is testing showing a blue “Send” button in the search box as you begin to type your query. The AI Mode button, which now shows at the right side of that search box disappears as you type your ...

A new Plus button has appeared on the search bar of Google Search, and it aims to transform the experience by taking users directly to the AI Mode feature. Google Adds a 'Plus' Button to Improve ...

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